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Category Archives: technology

Wayback Wednesday… Social Media Breakfast

Image representing Blog Talk Radio as depicted...

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A little over 2 years ago, Mortgage Broker, Ken Cook and I started an event called Social Media Breakfast Atlanta (smbATL).  It was actually in July, 2009.  Ken was (and still is) the co-host of a show on Blog Talk Radio called Social Media Edge (it used to be called Twitter Tuesday).  And I had the idea that it would be fun to get together a with a bunch of local small business owners to talk about better ways to leverage social medias.

 

Image representing Facebook as depicted in Cru...

Image via CrunchBase

When we started, Twitter was all the rage.  FaceBook Pages were brand new, and a lot of people hadn’t heard of them.  Google Buzz and Wave hadn’t been released yet.  And we hadn’t even had an inkling about Google+.  In the last two years, we’ve learned more about those platforms, as well as things like Posterous, Get Glue and a PILE of tools.

 

We have also split the events so that there is one in Cobb County and one in Gwinnett County each month.  Cobb’s event is generally the 3rd Thursday of the month and Gwinnett’s is the 4th Thursday.  In Cobb, the usually take off a couple of months in the summer… in Gwinnett, we take off for the Holidays.

 

Image representing Twitter as depicted in Crun...

Image via CrunchBase

For August, we have a special guess at the Gwinnett County smbATL event.  Jennifer Jones of Anderson Jones PR will be talking about Social Media leveraging for small business.  She has case studies and all sorts of solid reasons that we (as small business owners or principals) should be involved with Social Media.  But, even better, she will be fun!

 

And, as usual, we will all get to socialize and meet some new folks.  That’s why Ken and I started this over two years ago… to meet some cool new folks and learn some cool new tips, technologies and techniques.  And we have.

 

You can check us out on FaceBook (1st link), and we’d love for you to join us on August 25th at the Atlanta Bread Company on Lawrenceville-Suwanee Rd and Satellite Blvd.  We’ll be meeting there from 9:00am until around 10:30am.

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Wayback Wednesday… Thinking Small

Last year I had a post with a video and a photograph.  it is a little interesting because the two visuals were pointed in exact opposite directions.

  • The photograph was of a model structure, trying to make it look big… like a real one.
  • The video was of reality… trying to make it look like a model.

I am a big fan of Disney and I subscribe to their blog.  A lot of it is news from the company/parks/resorts/cruise line, but every once in a while there are some really cool nuggets that are just fun.  The video was one of them.  The photographer used a process called tilt/shift to make the video appear to be scaled down.

In the picture that I attached to the blog, i had shot a picture at a model railroad show here in Stone Mountain… trying to make it look more scaled up.

Just a fun little juxtaposition…

Disruption… Tables Turned

Screen shot of estate agency software program ...
Image via Wikipedia

I was at a real estate conference last week, and one of the things the presenter said REALLY struck a chord with me.

Ten years ago, WE used to tell our clients which houses we were going to look at that day.  Now, THEY come in and tell us which houses we are going to see.

Obviously, this is a giant change in the way real estate agents do business.  Since my entry into the real estate business, it has always been the way I’ve done business.

In the “Old School” world of real estate, agents were the gatekeepers.  We controlled the access to the information.  We had the listing information, and it wasn’t available to the public.  Some agents still wish that the old order ruled the day.

Technology has turned the tables… and it is for the better.  Buyers have never had as many choices, nor as much access to information.  That is something to be applauded.

Feel free to tell me which houses interest YOU…  I’ll be happy to make suggestions, but they are just that, suggestions.

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Speaking of Custom v Catalog v Mass Produced…

Manufactured homes side walls are built and th...
Image via Wikipedia

Yesterday, I wrote a post about Coach-Built cars of the 1920s and 1930s.  As I was wring about those cars, and the Coach-Builder catalogs that grew out of them… and the mass-produced cars, I started thinking about the comparison with homes in the US.  And there is an interesting comparison.

Back in the 1970s and 1980s, my grandparents had a wonderful lake property in northern Michigan.  It was on Black Lake.  It had been in the family (mostly) for generations.  When I was very young, it had a couple of one room cabins that had been built in the 1930s.  There was no running water or indoor plumbing.

But then, in the early 70s, my grandparents had a double wide mobile home put on the lot.  It wasn’t a palace, but it was WAY nicer than the little cabins in replaced.  And it cost MUCH less than having a “regular” home built on the lot.

Bulk materials stored indoors at a manufacture...
Image via Wikipedia

There is a stigma with manufactured housing, though.  It isn’t just “some people”, either.  Some lenders won’t finance a manufactured home.  Others have a much higher rate.

And those are kind of like mass-produced cars… built on an assembly line… using components that are often tailored specifically for them. Constructions is actually VERY streamlined.  The parts fit, so it is largely a matter of assembling all of the pre-made components.  It is efficient… less waste… less time… even less energy.

On the other end of the scale are custom homes.  There are a couple of flavors, but for the purposes of this discussion, we’ll lump any home built completely on-site as being custom built.  That would be the vast majority of homes.  And it is a terribly inefficient process.  Just think about it…

  • Modern Desert Mobile Home/ Manufactured House
    Image via Wikipedia

    coordinating dozens of contractors to come out at just the right time

  • coordinating multiple inspections of the property… at just the right time.
  • while there are efforts made at maximizing the usage of the purchased materials, building one house at a time can’t utilize materials as well as mapping them out for multiple builds.
  • engineering for one home, or even a small run of similar homes, can’t be as rigorous as it can be for a mass-produced run.
  • same with design…

Honestly, I’m not really a cheerleader for pre-manufactured housing… but I can see some writing on a distant wall.  At some point, the efficiencies of manufactured or component housing will outrun the deficiencies. Lowering the cost and speeding the build-time, along with increasing the energy efficiency, space utilization and material efficiency will move in front of tradition.

Manufactured home ready for interior drywall i...
Image via Wikipedia

Already, in various places around the world, component housing is picking up steam.  And I think it is only a matter of time until the idea catches on here.  In effect, a buyer could choose from the components that they want to make up a home… plug in various parts of the plan… add an extra bedroom, media room or garage space as the home is being designed… plug and play.  The various parts would be assembled in a factory, and then shipped to the location.  At that point, the house would basically be joined together.  (Have you ever seen a Bruster’s Ice Cream Shop or Nathan’s Hot Dog store being installed?  They come on a truck and the property goes from being a parking lot and a pad to having a building in a day).

Another option is that similar to the log home kit model.  Most log homes are built from kits.  The vendor literally builds the shell at the mill, makes all of the adjustments to the structure, then disassembles and ships the parts… numbered like a puzzle… to be built on the site.  That might be an intermediate step…

As I said… it is only a matter of time… but that could be a generation away.

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Enter Realtor.com… New Android App

Realtor.com has introduced their new Android App for Google Andriod based mobile phones like the T-Mobile G2, Sprint EVO, Verizon Droid X and AT&T Captivate.

I have to say, it is pretty cool.  It is ‘location aware’, so it can search for listings and open houses that are nearby.  It can also do a host of other things, such as filtering listings by price, amenities, size, bedrooms/bathrooms, etc.  It can also share listings with family and friends… and it syncs to your Realtor.com account so that you can share listings and notes between your computer and phone.

QR code for Realtor.com Android app

Scan this with your Android phone

The Android App also does a few things that are unique to it… such as viewing the listing and its surroundings on Google Street View and save voice memos.  You can also ‘dictate’ an email to your agent, and notes right on the listing page.

Android is the up and coming platform for mobile phones.  It is the fastest growing platform, and is nipping at the heels of the iPhone… which is flat in its growth.

Here is the QR code if you want to go straight to downloading the app.  And here is a link to the Realtor.com page about the app (including the QR code and a few screenshots).

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