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Tag Archives: deals

What a Seller Sees in YOUR Offer…

Last week I outlined 5 things you might be able to do to make YOUR offer the winner in today’s real estate market.  Now we are going to look at offers from the perspective of a seller…

What is important to a Seller?

English:

English: “The Flower Seller,” a portrait by photographer Joseph Knaffl, taken circa 1916 at his Knoxville, Tennessee studio. (Photo credit: Wikipedia)

To begin with, keep in mind that each seller is a unique individual (or pair of unique individuals… or company with unique individuals overseeing sales of assets/homes).  What tops the charts for one seller might hardly merit a mention with another.

  • Timing.  This is huge for some sellers.  As mentioned before, the longer the time between contract and closing, the more than can go wrong.  And what sellers often worry about “going wrong” is that the buyer will simply back out.  But there are also considerations that revolve around the cost of holding the house, like mortgage payments, utilities and maintenance.  The seller has likely “disengaged” from this home and invested themselves in another.  On the flip side, some sellers might need some time here because they still have to find a house.  Offering a fast close, but stating that you are flexible and able to meet the seller’s needs may be a deal-maker. 
  • Financing.  First, there is NO excuse to not have a good pre-approval letter.  OK, the one acceptable excuse is if you have a “proof of funds” letter and you’re paying cash.  If you have the money for a larger down-payment, that might be the deal-maker for you.  And at least explore alternative options to FHA and VA financing.  FHA or VA may be your best bet… but KNOW they are instead of just assuming.  And if you have the liquid cash to make the purchase, talk with your mortgage professional about the option of purchasing with cash and then doing a cash out refi.
  • Photo taken in Bodie, California. See file name.

    Photo taken in Bodie, California. See file name. (Photo credit: Wikipedia)

    Inspections.  I expect that any of my buyers will want an inspection.  However, if you REALLY know what you are doing, buying a house “as-is” instead of subject to an inspection or “due diligence” period can really set the mood for a better deal with the seller.  There are dangers, but they might be offset by the savings.

  • Earnest Money.  I almost always recommend that a buyer offer up 1% for earnest money ($1000 minimum).  Offering up less just doesn’t seem as serious to me.  While seldom do buyers lose it unless they do something egregious, it does look better to sellers.
  • Price.  If you are deficient in one area, you may be able to make up for it in another.  I know that isn’t the goal, but it is a reality.  You aren’t going to get the best price, while at the same time getting the seller to accept a long closing, riskier lower down payment and loan type, long due diligence period and other non-monetary concessions.

So, let’s put on the Seller shoes…

Your house is on the market, listed at $250k.   Sales have been moving along well in the neighborhood, and like almost all sellers, you think your house is “better than average”.  Here are three offers to look at.  Which one do you think is going to be the winner?

  1. $230k price.  No closing costs.  21 day close.  $2,300 in earnest money.  No inspection.
  2. $250k price.  $7,500 in closing costs (3%).  45 day close.  $2,500 in earnest money.  10 day due diligence period.
  3. $260k price.  $10,400 in closing costs (4%).  60 day close.   $1,000 in earnest money.  7 day due diligence period.

I’d love to get some comments as to which offer YOU like most and why.

 

 

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5 steps to get YOUR offer to be the one that WINS

exterior

Be the winner…

A couple of years ago all of the strategies revolved around finding ways to get the lowest price out of a seller.  Then, it morphed to finding the line where the bank would sell.  Over the last few months, the next evolution has come

Winning the bid.

Often we see good houses come on the market and go under contract in less than a day.  These homes are often pulling in multiple offers, some considerably above the asking price.  Yet, many buyers are still convinced that we are in a market that favors them.  We aren’t… except for a few less desirable neighborhoods or some very high price points.

master_bedroom_2

master_bedroom_2 (Photo credit: lane.bailey)

In order to actually buy a house, instead of just making offers, there are a few steps you can follow to “win the bid”.

  • Get a serious pre-approval.  If your mortgage person isn’t pulling your credit and spending some time getting it, it probably isn’t worth getting.  Sellers see an offer with a pre-approval as being MUCH more serious than one without.
  • Have a down payment.  The larger the down payment, the more stable to buyer.  Of course, this is going to vary depending on the buyer segment (1st time buyers usually don’t have 20% to put down… I understand that).
  • Cash is King and FHA is the Stable Boy.  FHA loans are the toughest on sellers.  Not only does the property need to appraise on value, but it has to meet specific criteria for condition.  Most houses meet everything, but an old roof or a missing handrail can turn into anything from a headache to a nightmare for the seller (and the buyer).  A cash sale, on the other hand, is pretty assured.  Conventional loans fall somewhere in the middle… and VA are more rare, but slightly tougher than FHA on the seller.
  • Be ready to close ASAP.  The longer the seller has to wait between an agreement and a closing date, the more that can go wrong and the more expenses that can get racked up.  Aside from the seller’s house payments and utilities, there is lawn upkeep and maintenance on the house.  Not only that, but if you are waiting 2 or 3 or 4 months to close, the seller may think you could develop a case of “cold feet” and change your mind.
  • Price heals all.  We used to tell this to sellers… poor condition can be corrected with price.  Much to their dismay, that “correction” was usually an over-correction.  Now, the shoe is on the other foot.  Buyers that have issues with some of the above conditions can “heal” their offers with price.  But that “healing” is likely to involve a larger bump in the offer than one might think…  Of course, in the end, it comes down to the seller and what is most important to them.

In next week’s post, we’ll look at 3 sample offers and compare them…

 

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It’s Even In the BAD School Districts Now…

And no, I am NOT going to volunteer which ones those are…

Gwinnett County, Georgia

Gwinnett County, Georgia (Photo credit: Dougtone)

Today during our weekly brokerage meeting, my broker was talking about builder activity.  South Forsyth County has been going nuts for a few months now.  And since inventory has been so low and demand so high, he mentioned that it’s even spilling over into bad school clusters…

Frankly, I got a kick out of that.

 

But, it is also VERY true.  We’ve been seeing inventories drop like a rock in a lot of pockets.  Interest rates are trolling along at unbelievably low levels and prices are still suppressed by short sale and foreclosure activity.  Gwinnett is moving in a strong direction…  Forsyth has been there for a while and we have watched as the builders moved further up-market… now it seems like there is a LOT of activity in the $500k range.  A year ago, it would have been suicidal for a builder to put up anything at that price… now they are pre-selling half of their lots before getting a model built.

In fact, one community opened in the last few days and had people CAMPING out over night to be first in line to reserve houses…  Real estate is such a deal right now that it is getting BLACK FRIDAY attention.

 

Rural public high school, Walkertown, Forsyth ...

Rural public high school, Walkertown, Forsyth County, NC (Photo credit: Government & Heritage Library, State Library of NC)

I need to be quick to point out that Gwinnett isn’t quite as far along as Forsyth in that regard… GREAT if you are a buyer, and not too bad if you are a seller.  Forsyth had a little advantage in that there weren’t as many foreclosures as in Gwinnett.  Gwinnett is also a much larger market, so it takes more to turn it.  But we are seeing dramatic decreases in “wholesale” activity (foreclosures) as well as distressed properties like short sales.  At the same time, “retail” sales are surging and inventories are dropping.

 

So, while prices are still struggling a little, they are much stronger than the last few years, and often, well prices homes are pulling in multiple offers… even over listed price.

 

If you want to have a conversation about YOUR Gwinnett County home, give me a call.

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But the News Said…

English: Change of the Case-Shiller Home Price...

English: Change of the Case-Shiller Home Price Index relative to its peak values in 1989 and 2006. Series starting in 1989 is in blue. Series starting in 2006 is in red. (Photo credit: Wikipedia)

One of the comments I hear the most is “but the news said…”.  There are always stories on the news about the NAR (National Association of REALTORS®) market stats, Case-Shiller or others.  Most of the statistics are based on national numbers.  Case Shiller is a little more local, in that it is based on the local area… if you can call the Atlanta region “local”.

One thing I would note is that the Atlanta region DOES tend to track pretty close to national averages.  But being pretty close isn’t the same as being the same.  And even if it were, there is a huge difference between the Atlanta Metro area and Gwinnett County… much less Suwanee, or the Morningview subdivision.

And that is the problem…

We can’t listen to the news and have a clear picture of what it means for our house or our neighborhood.  It would be the same as looking at the Dow Jones Industrial Average (DJIA) and deciding whether a specific stock was going to go up or down.

But that is exactly what people do… They see a report on the network news and then decide that houses are over-priced, under-priced or whatever.  When the real fact is that some market segments are rocking bargains right now… there is too much inventory and not enough buyers.  Other segments have scarce inventory and homes are selling as fast as they are listed (if they are priced appropriately).  But the national news… or even the local news… can’t be that exact in their reporting.

Unlike a lot of real estate professionals, I don’t begrudge the news for reporting the “big picture” story on the real estate market.  We DO need to know what is happening on a national basis.  But we also need to remember that there are vast differences between neighborhoods, price ranges, ZIP codes, school areas, etc.

The best bet is to talk with a local agent… I have monthly market reports on 7 cities in Gwinnett County, GA.  If this is your area, you can get a much better idea of what is going on around you.  If you really want to know what is happening, let me know and we’ll talk about YOUR house.

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Wayback Wednesday… Price ≠ Value

This was actually one of my favorite posts… and oddly, I wrote it around the time of our last Leap Year.  However, it is possibly even MORE true now than it was then, back during the beginning of the crash, as things were unwinding.  At that time, foreclosures hadn’t accelerated, banks weren’t too worried about getting their inventory through the system, and they were still thinking THEY were the ones in control of their market.

English: To Let in Dover As the estate agent w...

Image via Wikipedia

There is a HUGE misconception among real estate consumers.  Many want to connect “price”, like the asking price from the seller, and “value”.  They feel that if they can buy a property for 10%, 30%, 80% (whatever) off of listing price, that they have a “great deal”.  The problem is that there isn’t a magic number that makes a property a “deal”.  As highlighted in the original post, the lower priced property in a subdivision, with the same floorplan and amenities, might not be as good of a deal as a higher priced property.

As I mentioned at the beginning, it may be more true now than it was four years ago.  Then we were seeing some foreclosures, but they weren’t making up half of the market.  They were on the fringe…  Now, they are often the bulk of the sales.  But more importantly, sellers have capitulated…  And because of that, sellers knowing that they have to compete in the price arena with banks and short sales, they have priced for a fight.  The bonus is that they are often homes that AREN’T loaded with the possibility of hidden issues.  They haven’t been sitting vacant for months or years on end.  They often don’t have a myriad of “deferred maintenance” issues (that’s real estate agent speak for “not able to keep up with the maintenance”).

Of course, that isn’t always the case… but the message is just as true now as it was then, pay close attention to the total cost, not just the price tag… or the discount on the price tag.  Look at the value.

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